News

i-design Strengthens atmAd Media Sales and Client Relations Team with Appointment of Tim Hufford and Fraser Sim

i-design’s market-leading third party media sales operation atmAd, recruits former Head of Retail at JCDecaux and former Head of Sales & Marketing at Digital Media Sales Outdoor, as it continues to FMCG sales drive across its national network.

atmAd, the UK’s largest digital out of home (DOOH) advertising network, has today announced it has appointed both Tim Hufford and Fraser Sim as Client Directors, National Sales, as it further strengthens its national sales and client relations team.

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i-design strengthens atmAd Media Sales with new appointment

atmAd, the UK’s largest digital outdoor network appoints founding member of CBS Outdoor Alive team as it restructures sales team with specific specialist, agency and client focus

LONDON, 13th January 2010 – i-design multimedia, the market leading self-service advertising solution provider has appointed senior CBS Outdoor executive James Ellis as Account Director, National Sales as it strengthens its UK atmAd media sales team to support the growth of the UK business.

James Ellis takes responsibility for managing advertising sales with London’s main West End media agencies including Carat and OMD. James will specifically be responsible for growing agency business booked through Posterscope across atmAd’s national network of over 6,000 screens.

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i-design signs reseller agreement in the USA

New agreement includes pioneering ATM marketing solution, atmAd

In response to growing and sustained overseas demand for its market-leading ATM advertising solution atmAd, UK-based i-design multimedia has appointed self-service equipment and technology provider LD Systems as their reseller in the USA and Puerto Rico.

“One of the main obstacles for progressing ATM advertising in the U.S has been the absence of a solution that delivers both internal and third party campaigns seamlessly across multi-platform environments; coupled with the lack of industry expertise to sell the ATM space to blue-chip third party advertisers. This has been easily overcome by atmAd which is already successfully delivering third party revenues for banks in other territories and LD Systems are pleased to be able to deliver this solution to the U.S. market,” said Cliff Dean CEO of LDSystems.

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i-design appointment brings greater opportunities for atmAd third party

i-design makes significant appointment for atmAd third party media sales

In the UK, atmAd third party advertising opportunities on bank self-service screens is the fastest growing single digital media platform; a significant achievement for market-leader i-design and their third party self-service advertising solution.

In a move to reinforce this position, i-design have recently appointed a new Head of UK Media Sales, Justin Stark, who brings more than 12 years media experience to atmAd, including eight years at global market-leading out of home media owner, CBS Outdoor, heading up the multi award-winning creative solutions sales division, Impact.

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Costa Coffee spills the beans over the ATM

Coffee shop to promote handmade coffee credentials via ATM advertising

Costa Coffee, the high street coffee shop chain, is to advertise its handmade coffee production through cash machine advertising. The campaign, which has been made possible through i-design’s market-leading self-service advertising solution atmAd, went live on September 21 and promotes Costa Coffee’s commitment to using manual coffee grinders rather than mechanical push-button machines to prepare coffee for customers.

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